What is Augmented Reality?
Augmented Reality (AR) enhances the real world by overlaying digital content—like 3D models, animations, or videos—onto your phone or tablet’s camera view. At CanvassingTech, we use AR to transform static advertisements into interactive experiences.
Test AR for yourself
To test how Augmented reality works, download the MediA app using the qr code below and scan the markers (flyer demo) shown in the link below. This will allow you to experience how AR can bring your marketing materials to life.
What can ar do
Preview Ad Placements Virtually
See how your billboard or flyer will look in the real world before printing.
Interactive Flyers & Posters
Point your phone at a print ad and watch it animate or play a video.
3D Promotional Product Demos
Let customers explore your products in 3D right from a brochure.
AR Business Cards
Scan a business card to access an introductory video or portfolio.
QR-Based Ad Experiences
Launch AR campaigns instantly by linking to custom QR codes.
Engaging Product Packaging
Add tutorials or testimonials that appear when a product box is scanned.
How can you and your business use ar?
Our Augmented Reality (AR) technology at CanvassingTech can be tailored to a range of advertising formats, increasing the effectiveness, interactivity, and engagement of your marketing strategy. Here are a few ways to put it into practice:
- Printed Posters & Flyers: Distribute printed materials with animations or video messages that come to life when viewed on a smartphone.
- Business cards: Include a marker and QR code on your card that points straight to your booking form, portfolio, or introductory video.
- Product Packaging: Allow customers to use their device to scan packaging and view 3D models, testimonials, or tutorials.
- Previews of Billboards: Showcase how your street poster or physical billboard will appear in its actual location by using augmented reality.
- Catalogs & Brochures: Include augmented reality components that display clickable content for additional information or interactive 3D product demonstrations.
- Promotion of Events: Offer behind-the-scenes or exclusive previews by using AR-enabled signage or invitations.
- Printed Posters & Flyers: Distribute printed materials with animations or video messages that come to life when viewed on a smartphone.
AR provides your audience with an incentive to interact with and remember your brand, regardless of whether you're advertising a good, service, or event.
How It Works
Scan the QR Code
Scan the code on your flyer, product, or business card with your phone's camera.
Launch the Experience
The AR experience will open instantly in your phone's browser—no app download needed!
Point at the Marker
Point your device's camera at the designated "marker" on your physical material.
Watch It Come to Life
The digital content will appear, overlaid onto the real world right on your screen.
Types of AR Experiences We Offer
We at CanvassingTech offer a variety of Augmented Reality experiences to meet the needs of various audiences and marketing objectives. The primary varieties from which you can select are as follows:
AR Flyers & Posters
Use clickable buttons that appear over your flyers when they are scanned, pop-up messages, or videos to transform static print into dynamic experiences.
Product Visualization
Give customers the ability to use the camera on their smartphone to view and rotate 3D models of your product from any angle.
Billboard & Location Previews
With AR location previews, you can see how your billboard or banner ad will appear in actual settings.
Interactive Business Cards
AR-enabled business cards that, when scanned, launch an introductory video, website link, or contact form will leave a lasting impression.
AR Packaging
Give your packaging a narrative by including instructions, exclusive deals, or animations that start playing when buyers scan your item.
Supported Media Formats
Our platform supports a wide variety of media types to bring any campaign to life.
Images: JPG, PNG, WEBP
Used for overlays, logos, and static elements in your AR scene.
Videos: MP4, WebM
Auto-play or click-to-play videos that appear over your print ads.
3D Models: GLB, GLTF
Used for product demos and character animations.
Audio: MP3, WAV
Add narration, background music, or sound effects to your experience.
Hyperlinks
Link to websites, online stores, or social media from within your AR campaign.
2D and 3D Content Dimensions
To ensure your content is optimized for smooth performance and visual clarity in AR, here are the recommended dimensions:
📐 2D Content
- Images & Videos: 1920×1080 px (16:9) or 1080×1920 px (9:16) for mobile-friendly portrait format
- File Size: Try to keep each file under 10MB for quicker loading
🔺 3D Models
- Scale: 1 unit = 1 meter (standard real-world scaling)
- Polygon Count: Recommended under 100,000 polygons for mobile compatibility
- Texture Resolution: 1024×1024 or 2048×2048 (keep lightweight for mobile)
- Format: GLB is best for fast, integrated model display
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Advantages of Using Augmented Reality in Advertising
Integrating AR into your advertising strategy offers powerful benefits that traditional and even standard digital ads can’t match. Here’s why AR is a game-changer:
- 1. High Engagement: AR grabs interest and calls for interaction, so extending users' time with your material and brand.
- 2. Memorable Experiences: Following an immersive and distinctive AR interaction, users are more likely to remember your brand.
- 3. Increased Conversion Rates: Whether it's a sale, sign-up, or share, engaging ads can increase interest and improve response rates.
- 4. Modern & Innovative Appeal: AR presents your brand as technologically advanced and forward-looking, drawing trend-conscious viewers..
- 5. Easy Access:Users can explore instantly with QR-based experiences without downloading an app..
- 6. Enhanced Product Visualization: Allow customers to see your product in three dimensions, from every perspective, straight from a printed advertisement or packaging.
- 7. Real-Time Analytics: Monitor views, interactions, and scan data to assess user behavior and ad performance..
With these benefits, AR is more than a visual enhancement—it's a strategic advantage that transforms how people interact with your brand.